Dermaqual Paris

Client Overview

Challenges Faced

Before partnering with NetizenWorks, DERMAQUAL faced significant challenges with their online presence:

• Unresponsive Developer: Their previous website developer was unresponsive, making it difficult for them to implement updates or improvements.
• Lack of Control: The existing website required coding knowledge for even minor revisions, limiting DERMAQUAL’s ability to manage content effectively.
• User Experience Issues: The website lacked user-friendly navigation, affecting the overall customer experience.
• Limited Language Support: The absence of multilingual functionality restricted accessibility for both French and English-speaking users.
• Inefficient Lead Generation: The website lacked a seamless way for potential buyers to communicate with the sales department, resulting in missed business opportunities.

NetizenWorks’ Solution

To address these challenges, NetizenWorks implemented a comprehensive solution:

1. No-Code, Drag-and-Drop Website Management

We revamped DERMAQUAL’s website using our intuitive drag-and-drop builder, allowing their team to make changes independently without requiring any coding expertise. This empowers them to update content, add new products, and make design modifications without external assistance.

2. Multi-Language Support

Recognizing the importance of catering to an international audience, we integrated French and English language functionality, ensuring a seamless browsing experience for diverse users.

3. Enhanced User Experience & Navigation

The website was redesigned to be more user-friendly, visually appealing, and easy to navigate. This ensures that visitors can quickly find relevant information about DERMAQUAL’s products and services.

4. Request a Quote Functionality

To facilitate efficient communication between potential buyers and the sales team, we added a ‘Request a Quote’ feature. This allows customers to inquire about specific products directly, streamlining the sales process and improving lead conversion rates.

Results & Impact

• Increased Autonomy: DERMAQUAL’s team can now manage their website efficiently without external dependencies.
• Improved Accessibility: The multilingual functionality enhances user engagement across different regions.
• Better Customer Experience: Enhanced navigation and user-friendly design result in a more professional and appealing online presence.
• Seamless Lead Generation: The integrated ‘Request a Quote’ feature provides a direct channel for potential buyers, improving response times and conversion rates.

Conclusion

With NetizenWorks’ expertise, DERMAQUAL has transformed its digital presence, eliminating previous bottlenecks and ensuring a more dynamic, scalable, and customer-friendly website. This case study highlights how an intuitive and strategically enhanced website can empower businesses to take full control of their online operations, improve customer interactions, and drive growth.